Find Your Ultimate Daily Routine and Make it Stick

Backed by behavioral science, Fabulous is an accountability partner in your pocket to help you make smart changes and build healthy habits. Ready to take your life to the next level?
Start your journey
Best App
Self-Care 2018
App Store
Best App Finalist
Google Play
Google Material
Design Award

Coaching library 24-7

Get a boost in 2 minutes. On demand series available all day, all night.
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Your own human coach

Book a session with a real live coach to inspire an inner shift.
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Create structure in your life

Morning, afternoon, evening routines guide you through every day.
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Create healthy habits

Your habits sculpt the person you will become — choose them wisely.
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Join a community

Give and get support with other members just like you.
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Focus on deep work

Learn how to tune out noise. Streamline your mind into a flow state.
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Frequently Asked Questions

What is Fabulous?
Fabulous was incubated in Duke University’s Behavioral Economics Lab led by Dan Ariely. Fabulous will help you build healthy rituals into your life by employing the same method that elite athletes and successful entrepreneurs use to rise to the top of their games. And now it can take you to the top of yours.
How does Fabulous work?
Fabulous is a coach that uses insights from behavioral science to develop great habits that will enable you to live your best life. You’ll learn to create rituals (morning, afternoon, and night) that propel you towards your goals and participate in challenges that will motivate you by competing with other members and yourself.
How much does Fabulous cost?
Premium plans can be purchased at monthly, quarterly, semi-annual, and annual durations. You choose the plan that suits your needs. No extra costs or contracts.
How do I cancel?
If Fabulous isn't right for you, you can cancel at anytime in a few clicks. There are no cancellation fees or contract – start or stop your subscription at anytime.
How does the trial work?
  • Try Fabulous Premium for the duration of the trial period. If you enjoy it, do nothing, and your trial will automatically convert into the agreed upon subscription duration.
  • If Premium is not for you, then make sure you cancel the trial before its end date so as to avoid it becoming a subscription.

The Fabulous You Awaits.

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